How to Post a Video on LinkedIn in 2025: Step-by-Step Beginner’s Guide
📅 Updated for 2025
🔗 Brought to you by ClipGenie – the smarter way to compress and optimize videos for LinkedIn!
LinkedIn has evolved into a powerful video marketing platform for professionals, businesses, and content creators. Video content drives higher engagement, better visibility, and stronger brand authority compared to text or image posts.
Whether you’re posting a product demo, a personal update, a company announcement, or an educational clip, this guide will walk you through how to upload a video on LinkedIn in 2025—step by step!
Why Should You Post Videos on LinkedIn?
Before jumping into the technical steps, let's look at why video content is a game-changer on LinkedIn:
- ✅ Higher Engagement – LinkedIn videos receive 5x more engagement than text-only posts.
- ✅ Better Algorithm Ranking – LinkedIn prioritizes video posts in users' feeds.
- ✅ Stronger Personal Branding – Videos build trust and authenticity.
- ✅ More Lead Generation – 80% of marketers say video helps them generate leads.
💡 Want to stand out? Posting regular video content can boost your reach and help you become a thought leader in your industry!
How to Post a Video on LinkedIn (Step-by-Step Guide)
Step 1: Prepare Your Video for LinkedIn
LinkedIn supports native video uploads, but you need to ensure your video meets the platform's best practices for quality and engagement.
✅ LinkedIn Video Requirements (2025)
- File Format: MP4 (recommended)
- Aspect Ratio:
- 1:1 (Square) – Best for feeds
- 16:9 (Landscape) – Best for desktop & presentations
- 9:16 (Vertical) – Best for mobile viewing
- Resolution: 720p, 1080p, or 4K
- File Size: Up to 5GB
- Duration: Minimum 3 seconds, Maximum 10 minutes
- Frame Rate: 30 FPS or 60 FPS
💡 Pro Tip: Large video files can slow down uploads. Use ClipGenie to compress your video without losing quality!
Step 2: Upload Your Video to LinkedIn
Now that your video is ready, it's time to upload it to LinkedIn.
📌 How to Post a Video on LinkedIn (From Desktop & Mobile)
- Go to LinkedIn’s homepage.
- Click “Start a Post.”
- Select the 📹 Video Icon (camera symbol).
- Upload your video from your device.
- Add a compelling caption (keep it short and engaging).
- Use hashtags to boost discoverability (#LinkedInVideo #Marketing).
- Tag relevant connections to increase engagement.
- Click Post. 🎉
💡 Pro Tip: Videos that include subtitles perform 40% better than those without. Upload an SRT file to add captions and make your content accessible.
Step 3: Optimize Your LinkedIn Video for More Engagement
Want to make sure your video gets maximum views and interaction? Follow these tips:
- 🔥 Hook Viewers in the First 3 Seconds
People scroll quickly! Start with a strong hook to grab attention:
- Ask a question: "Did you know 80% of LinkedIn videos are watched on mute?"
- Share a bold statement: "This one tip doubled my LinkedIn engagement!"
- Show something visually interesting.
- 📌 Use a Clear & Concise Caption
Your caption should be short, engaging, and value-driven. Example:
👉 "Struggling with low LinkedIn video views? Here’s a quick tip to boost engagement! #Marketing #LinkedInTips"
- 🎯 Add Hashtags to Reach a Larger Audience
Use 3-5 relevant hashtags like:
- #LinkedInVideo
- #PersonalBranding
- #SocialSelling
- #Entrepreneurship
- ⏰ Post at the Right Time
The best times to post on LinkedIn (2025 data):
- Tuesdays – Thursdays: 8 AM - 10 AM or 5 PM - 7 PM
- Avoid weekends & late nights (low engagement).
💡 Pro Tip: Engage in the first hour! LinkedIn’s algorithm favors posts that get quick likes/comments.
How to Post a LinkedIn Video as a Company Page
- Go to your LinkedIn Company Page.
- Click “Start a Post.”
- Select the 📹 Video Icon.
- Upload your company video.
- Add a strong CTA (e.g., "Book a demo!").
- Use LinkedIn Ads to boost your video if needed.
- Click Post!
💡 Great for product demos, customer testimonials, and company culture videos!
Bonus: Posting a Video as a LinkedIn Article
- Click "Write Article" on LinkedIn.
- Click the “Embed” button.
- Paste a YouTube or Vimeo link.
- Add context to the video in your article.
- Publish & share!
💡 This is a great way to repurpose your YouTube content for LinkedIn!
FAQs About Posting Videos on LinkedIn (2025)
- 1. Can I Go Live on LinkedIn?
Yes! You need to apply for LinkedIn Live access and use a third-party tool like Restream or StreamYard.
- 2. Can I Schedule Videos on LinkedIn?
Yes, LinkedIn now allows post scheduling up to 3 months in advance!
- 3. How Do I Track My Video Performance?
Check LinkedIn Analytics for:
- Views
- Watch time
- Engagement (likes/comments)
- Audience demographics
Final Thoughts: Start Posting Videos on LinkedIn Today!
Posting videos on LinkedIn is one of the best ways to grow your brand in 2025. Whether you're a business owner, marketer, or job seeker, video content helps you stand out.
🚀 Ready to optimize your LinkedIn videos? Compress and enhance your videos with ClipGenie before posting!
